Most Service Businesses Don't Know Why They're Stuck
You're generating revenue. But you don't know if your acquisition system is optimized. You can't see where customers are dropping out of your funnel. You have no framework for retention. And you're not sure what you don't know.
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​That's where growth stalls—not because you lack talent or market opportunity, but because you're operating without visibility into your growth infrastructure.
Most service businesses know their revenue. They don't know why it's what it is. An audit changes that. You'll leave with complete visibility into your growth engine—what's working, what's leaking money, and what you need to build next.
A Complete Systems Diagnostic
We analyze every channel, every touchpoint, every mechanism that drives revenue. You get clarity on what's working, what's broken, and where to invest next.
Acquisition Systems Analysis
We forensically examine every channel driving leads to your business—SEO, paid ads, referrals, partnerships, content. We identify what's performing, what's dead weight, and where untapped leverage exists.
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Which channels drive qualified leads vs. tire kickers
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Your true cost-per-acquisition (CAC) by source
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Which channels have hidden potential
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Why some channels underperform
Conversion Funnel Audit
Most service businesses lose 40-60% of qualified prospects in their funnel without knowing why. We map your entire sales journey, identify leak points, and show you exactly where revenue is escaping.
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Where prospects drop out of your funnel
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Your conversion rate by stage (if data exists)
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Friction points in your sales process
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Quick wins that could immediately improve close rates
Retention & Lifetime Value Assessment
Most service businesses obsess over acquisition while their existing customers churn. We analyze your customer lifecycle, identify expansion opportunities, and show you where retention systems are missing.
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Your true customer lifetime value
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Churn triggers and retention gaps
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Expansion and upsell opportunities
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Referral mechanics (if structured)
The Audit Process
From initial brief to final recommendations, we deliver clarity in 7-10 days.
01
INTAKE & DATA GATHERING
Days 1-2
You provide access to analytics, CRM, ad accounts, and any historical performance data. We schedule brief stakeholder interviews to understand your current systems and challenges.
02
FORENSIC ANALYSIS
Days 3-6
We dig into the data. We analyze acquisition channel performance, map your conversion funnel, assess customer lifetime value, and identify bottlenecks. We compare your metrics to industry benchmarks and look for hidden opportunities.
03
RECOMMENDATIONS & ROI MODELING
Days 7-9
We model out what each improvement could deliver: projected revenue impact, implementation complexity, and timeline. We prioritize by ROI and create a clear roadmap of what to tackle first.
04
DELIVERY & STRATEGY SESSION
Day 10
You receive a comprehensive diagnostic report (20-30 pages) plus a 90-minute strategic session where we walk through findings, answer questions, and discuss next steps. You leave with complete clarity on what needs to be built.
The Audit Process
Every audit is customized to your situation. 1 the scope that matches where you need the most clarity.
TIER 1
Acquisition Audit
Focus: Lead generation channels & acquisition efficiency
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Complete analysis of all lead generation channels
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CAC modeling and benchmarking
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Untapped channel identification
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Competitive positioning analysis
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3-5 high-impact acquisition recommendations
Best For: Businesses that generate leads but aren't sure which channels are efficient or have plateaued on their primary channel.
Investment: $ 750
TIER 2
Conversion Audit
Focus: Sales funnel optimization & conversion mechanics
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Full sales funnel mapping and analysis
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Conversion rate analysis by stage
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Lead leak identification (where prospects disappear)
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Sales process bottleneck assessment
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5-7 high-impact conversion recommendations
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Comparison to industry benchmarks
Best For: Businesses generating leads but struggling to convert them consistently, or unsure where their sales process is breaking down.
Investment: $ 1,500
TIER 3
Complete Growth Audit
Focus: All acquisition, conversion, retention, and growth strategy
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Everything in Tiers 1 & 2, plus:
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Customer lifetime value analysis
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Retention & churn assessment
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Expansion & upsell opportunity
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Referral system evaluation
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Complete growth engine architecture recommendations
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90-minute executive strategy session with implementation roadmap
Best For: Businesses that generate leads but aren't sure which channels are efficient or have plateaued on their primary channel.
Investment: $ 2,500
Your Audit Deliverables
DELIVERABLES INCLUDE
Every audit tier includes a comprehensive diagnostic report tailored to your scope. This isn't a generic template—it's a custom analysis of your systems, your metrics, and your opportunities.
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​You'll receive specific, actionable recommendations prioritized by ROI impact. You'll understand what's working, what's broken, and exactly what needs to be built to reach your next growth milestone.
Comprehensive diagnostic report (40-60 pages, custom formatted)
Data visualizations and performance dashboards
Channel/funnel benchmarking vs. industry standards
ROI-prioritized recommendations
90-minute strategic presentation (Tier 2 & 3)
Implementation complexity assessment
Next-steps roadmap
Full supporting data and analysis
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